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Google business ratings – why they matter and how to get those all important 5 star ratings

Tools & Resources

Key learnings

  • Google uses the reviews left by your customers to generate your overall Google Business rating. 
  • Good reviews are great for SEO and can actually save you money when it comes to Pay Per Click advertising.
  • Not all the reviews you receive are guaranteed to be good, so it's important you know how to appropriately and effectively deal with negative reviews.

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